The English language knew all along
History doesn’t just repeat; it rhymes. The word “Trumpery” has existed since the 1400s to describe exactly what we see today: showy, fraudulent nonsense designed to distract the herd.
At Little Cowart, we aren’t interested in "alternative facts." We are interested in the beauty of a word that hits the nail on the head six centuries later. This shirt is a nod to those who value intellect over volume and history over hashtags and are willing to show the world.
Background
Originating from the Middle French word “tromperie” ("deceit"), Trumpery describes items that look valuable but have no actual worth.
The power of words
The meaning could not be more fitting nor the use cases: “His (you know who) speech was yet again pure trumpery.”